A logo for a company called sally soles.

Serving Loudoun County Virginia

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People pay too much money when selling their homes

That’s why I developed the Smart Service Sales System™.
It keeps more money in your pocket, eliminates regrets, and sells your house faster and for more money.

People pay too much money when selling their homes

That’s why I developed the Smart Service Sales System™.
It keeps more money in your pocket, eliminates regrets, and sells your house faster and for more money.

You want to sell your house for the highest price possible

My fully transparent process leaves you free of regrets, delighted with your

offers, and satisfied with the sale

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TOP DOLLAR FOR YOUR HOME


Overpricing your home costs you time, stress and offers, resulting in lost opportunities and additional stress. The truth is, there is a right price range where your home will sell quickly and maximize your return.

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FEES THAT MAKE SENSE


You can sell your home and save thousands in brokerage commissions while still receiving exceptional service. The Smart Service Sales System is the key to a better process and a better outcome.

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FREEDOM FROM REGRET


Regrets are based on fears.


  • Fear that you hired the wrong agent
  • Fear of what you don’t know
  • Fear of overspending and surprise costs and fees


The Smart Service Sales System gives you clear, understandable information. That’s what you need to make good decisions without fear, worry or regret.

A white background with a few lines on it


TOP DOLLAR FOR YOUR HOME


Overpricing your home costs you time, stress and offers, resulting in lost opportunities and additional stress. The truth is, there is a right price range where your home will sell quickly and maximize your return.

A white background with a few lines on it


FEES THAT MAKE SENSE


You can sell your home and save thousands in brokerage commissions while still receiving exceptional service. The Smart Service Sales System is the key to a better process and a better outcome.

A white background with a few lines on it


FREEDOM FROM REGRET


Regrets are based on fears.

  • Fear that you hired the wrong agent
  • Fear of what you don’t know
  • Fear of overspending and surprise costs and fees

The Smart Service Sales System gives you clear, understandable information. That’s what you need to make good decisions without fear, worry or regret.

It’s unnecessary for Realtors to take a huge commission for the privilege of

listing your home.

Accurate information you can rely upon based on years of experience using data analytics to predict the trends in your neighborhood

A man and a girl are putting money into a piggy bank.

SUBSTANTIAL
SAVINGS

My average customer saves over $11,000 in fees while getting top dollar for their home. This savings comes from a fair process where you’re only paying for what works.

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FULL
COMMUNICATION

Eliminate anxiety and frustration by working with a professional who communicates effectively and often so you know you are being taken care of during the sales process.

A man and a woman are sitting next to each other looking at a tablet.

ACCURATE
INFORMATION

An inexperienced Realtor will cost you far more than the professional service fee of an experienced Real Estate Professional. I’ll maximize your sale price based on years of experience predicting trends in your housing market.

There’s not a single real estate problem
that we can’t solve together.

Selling a home can be emotionally painful under the best circumstances

I TAKE THE PAIN AND WORRY AWAY SO YOU CAN SPEND YOUR TIME WITH, AND FOCUS ON, WHAT MATTERS MOST – YOUR FAMILY. BECAUSE THAT’S WHAT THIS IS ALL ABOUT.

  • Luxury Home Specialist


  • Certified Negotiation Expert


  • Military Relocation Specialist
  • 20 years in business as a full time,  professional Realtor


  • Creator of The Smart Service Sales System™
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17

years

20

years

John Doe's Image
"Sally did an outstanding job telling us how to prepare our home for sale."

The Carbaughs

John Doe's Image
Sally is a true professional. She is an experienced and effective negotiator and communicator.

The Ingrahams

John Doe's Image
She did an incredible job selling my home and negotiating my purchase. You are lucky to have her working for you!

K. Shine

John Doe's Image
I trust Sally. I know she's looking after my best interests.

J.D. Carlson

John Doe's Image
Sally kept us up to date throughout the sale of our home. She communicated effectively and timely, never leaving us feeling like we were in the dark.

The Allens

John Doe's Image
Sally gave us her full attention and expertise. She is extremely knowledgeable and we HIGHLY recommend her.

The Moorheads

John Doe's Image
Sally is the best and most honest Realtor I've ever worked with.

M. Culbreth

John Doe's Image
If you're looking for someone who understands your wants and needs, then works tirelessly to fill them, Sally is the real estate professional to hire!

T. Ohman

The Smart Service Sales System™


You’re not selling an average home. Don’t trust a computer to average the value of your property.

01

Market Analysis

We choose realistic comparable homes for baseline pricing. We use an accurate assessment of the condition of your home, and make a pragmatic assessment of the price range where you can sell your home.

02

Home Preparation

We prepare a thorough list of steps you can take to increase your home’s marketability. We present items from maintenance to staging, placing you in full control of how much effort you want to invest to maximize the value of your home.

03

Offer Negotiation

Computers can’t address the emotional component of negotiating one of the largest financial decisions you will make. My 17 years of real estate sales experience and certified negotiation expertise means you will get the best deal possible with no regrets or doubts.

01

Market Analysis

We choose realistic comparable homes for baseline pricing. We

use an accurate assessment of the condition of your home, and

make a pragmatic assessment of the price range where you can

 sell your home.

02

Home Preparation

We prepare a thorough list of steps you can take to increase your

home’s marketability. We present items from maintenance to

staging, placing you in full control of how much effort you want to

invest to maximize the value of your home.

03

Offer Negotiation

Computers can’t address the emotional component of negotiating

one of the largest financial decisions you will make. My 17 years

of real estate sales experience and certified negotiation expertise

means you will get the best deal possible with no regrets or

doubts.

An elderly couple is dancing together in a living room.

I KNOW YOU WANT TOP DOLLAR FOR YOUR HOME AND A PROCESS THAT GIVES YOU CHOICE, CONTROL, AND SATISFACTION WITH RESULTS WITHOUT COSTING YOU A SMALL FORTUNE.


The problem is that most Realtors™ charge high commissions so that their wins and losses (the homes they don’t sell) average out. It’s not fair to you and ends up building doubts, resentments and ultimately costs you money in higher fees.


I understand how frustrating this can be, which is why I created the Smart Service Sales System™. This system helps us reduce fees while significantly reducing risk and maximizing your return.


It starts with a detailed market analysis based on realistic comparable homes sold that we review together, and an accurate assessment of the condition of your home. We then identify a price range within which we expect your house to sell.


Next, we identify a full list of actions you can take to maximize the marketability of your home. When the offers come in, I put my 17 years of real estate sales experience and negotiation skills to work to maximize your returns.


So Schedule Your Home Sales Consultation now, or download the Smart Service Sales System™ to save thousands of dollars when you sell your home.


From the Blog

Getting ready to sell

Getting ready to sell

By Sally Soles • July 19, 2020
What to do to add value to your home before going on the market. Clients are always asking, “If I do “X” to my house, will I get that back when I sell it?” Or “How much will “X” add to the value of my home?” The true answers to these questions will change depending […]
Curb Appeal - It matters

Curb Appeal - It matters

By Sally Soles • July 11, 2020
The outside of your home should be a preview to what’s inside your home When getting your home ready to sell, remember to pay attention to the exterior. The appearance of the outside sets the stage for the buyer walking in. Studies show when a favorable mindset is achieved prior to entering a home, a […]
Title Insurance

Title Insurance

By Sally Soles • July 11, 2020
What are “Closing Costs?”

What are “Closing Costs?”

By Sally Soles • July 11, 2020
An answer to the most frequently asked question I get. What are my closing costs going to be? This is the most common question in real estate. The answer is “It depends.” What it depends on is if you are the buyer or you are the seller. There are different fees associated with each side. […]